Recently the management of Wuxi Commercial Building Group has been working on something new: Great Orient Business Complex.
It was learned that the 5-in-1 Great Orient Business Complex was a strategic asset integration and operation, which included general merchandise towers A and B, office buildings A and B, plus a parking building. The 5 buildings are located at the CBD of Wuxi as real golden assets. Now they will be integrated into a whole golden asset group known as Great Orient Business Complex, to better create and enhance brand effects.
Such a strategy was a result of the general observation over Wuxi¡¯s economic situation. Experts pointed out that an increasing number of urban complexes were being planned or would emerge soon with the urbanization in the city. In the CBD alone, for example, more than 10 complexes of 100,000 square meters or larger areas will be completed in the next 3 years, triggering another round of urban business wars requiring multi-functions of trade, food and drink, entertainment, office buildings, hotels, apartments and sightseeing. When you look at Wuxi¡¯s other areas such as Taihu Plaza, Taihu New Town, Heliekou, Lihu New Town and New Area, etc. The number of urban complexes here is even amazing, which will bring about the greater changes of the people¡¯s life. According to experts, under such circumstance, the Commercial Building which started its overall reform as early as 2007 managed to seize the preemptive opportunity. Now its main goal is to build up new group advantages with such an opportunity in the next three years to confront new challenges.
Actually, the Great Orient Business Complex is of obvious advantages: it boasts not only the popular brand image known as Wuxi Commercial Building among the citizens in the past 20 years, but also a downtown area of 180,000 square meters. By the general overhaul, this time, the 5 complexes will arguably embrace fundamental changes. Besides, the neighboring Zhongshan Road and Cong¡¯an Temple Business Complex may form together with the Great Orient into an even larger sophisticated business circle, bringing enormous impact on the city. Driven by all these, the management of Wuxi Commercial Building Group decided to launch a strategic asset operation to best maximize the advantages. |
