Good news | Aijian Trust won two honors of "Cheng Trust"
The results of the 17th Shanghai · Cheng Trust Award, sponsored by Shanghai Securities News and China Securities Net, were announced recently. With outstanding performance in business areas and innovative ideas, Aijian Trust won the "Cheng Trust · Innovation Leadership Award", and "Aijian Trust - Jianxiang No. 1 Restructuring Service Trust" won the "Cheng Trust · Best Risk Disposal Service Trust Product Award".
Shanghai Cheng Trust
2024 is a key year for the transformation of the trust industry. Aijian Trust has a clear positioning, strives to take the road of asset management with trust characteristics, actively integrates into the overall situation of development, and makes breakthroughs in transformation and innovation.
Since the establishment of the "Restructuring Service Trust Working Group", the company has always adhered to the regulatory orientation and actively explored the exhibition ideas and implementation paths of risk disposal service trusts. The award-winning "Aijian Trust - Jianxiang No. 1 Restructuring Service Trust" successfully passed the innovative business model of "common benefit debt + Enterprise Bankruptcy Service Trust", which helped the smooth implementation of the Guangzhou Zhengyuan restructuring case, fully protected the legitimate rights and interests of small owners, and effectively implemented the policy requirements of "ensuring the delivery of buildings and stabilizing people's livelihood". The successful revitalization of enterprise assets through the "pre-restructuring + restructuring + trust" innovation model is not only the specific practice and important breakthrough of the company's promotion of the use of trust tools in the field of enterprise bankruptcy reorganization, but also the beneficial exploration of actively responding to economic restructuring, supporting the sustainable and healthy development of the real economy, returning to the original intention of the industry, and realizing business transformation.
At the same time, the company's inclusive financial business continues to innovate and break through. On the basis of traditional small and micro business loans, after forming basic assets as the original equity owner, the company introduces excellent insurance companies to provide credit enhancement services, and issues them in the standardized market through asset securitization, attracting more financial institutions to participate in inclusive financial services. The transaction structure provides institutional investors with a variety of investment targets, reduces the cost of capital to benefit small and micro enterprises, and fulfills the mission of financial services for the real economy.
In addition, the company actively responded to the "three classification" transformation and innovation of trust, explored personal wealth management service trusts, and created the "Enjoy series" personal wealth management service trust brand. With the concept of "trust slowly, enjoy youth slowly", the brand starts from the immediate needs of high-net-worth customers, reduces the requirements of the threshold of traditional family trust assets, takes trust accounts as the carrier, based on the advantages of trust property independence and risk isolation, and provides one-stop comprehensive services and exclusive rights and interests such as wealth protection, asset allocation and targeted distribution. It is committed to bringing better investment service experience to customers.
The "Cheng Trust" Award is one of the most influential selection activities in the field of wealth management in China. The activity adopts the quantitative evaluation as the main method and the qualitative evaluation of experts as the supplement. On the basis of the annual report data of trust companies, senior experts and scholars in the industry are invited to form an expert review meeting to strive for excellence and strictly check the control, and truly achieve fairness and objectivity. Aijian Trust won two awards this year, which is not only an affirmation of the company's transformation achievements, but also an incentive for the company's future development.
In the future, Aijian Trust will continue to uphold the corporate spirit of "Patriotism and Construction, Innovation and Pioneering, Honesty and Pragmatism, Unity and Progress", closely adhere to the business philosophy of "Trust for the Future, Integrity for a Century", and persistently implement the "12345" methodology. It will remain committed to returning to the essence of trust, strengthen internal control management, and focus on enhancing its active management capabilities, innovation capabilities, and comprehensive service capabilities. It will constantly create a new pattern, new features, and new highlights of asset management business with Aijian's characteristics.